This English-instructed degree program is aimed at international students with an interest in doing business in China. As the Chinese economy grows and is on the track of becoming the world’s largest, so do the opportunities for businessmen and entrepreneurs. More and more companies and individuals prefer to do business and have an investment in China. This strong growth in business has especially taken place in the province of Zhejiang, where this University is located, because it is the leader of economy development in China,. For example, Yiwu Small Commodities Market and Alibaba’s Taobao, the largest small commodities market and e-commerce platform in China, have provided ample opportunities for numerous businesses all over the world. The ability to function and work in this environment thus becomes vital. For prospective students, understanding the business environment of contemporary China, plus Chinese language and culture, is a must. The purpose of this program is to meet these targets and to promote students’ interest and ability in doing business in China. |